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We’re powering the diesel-free future.

Our Work Accelerating the Path to Zero™. The industrial sector obtains, moves, and transforms the materials required for clean energy. It also produces a quarter of worldwide carbon dioxide emissions. With First Mode’s decarbonization solutions, the industrial sector can reduce its carbon footprint today as it fuels the cleaner, more sustainable world of tomorrow.
Our Vision A world without diesel. Now is the time to transition to clean energy. Technologies exist to decarbonize the most polluting sectors of our global economy, and First Mode is dedicated to scaling proven solutions for immediate and long-term impact.

Our People

With deep capabilities in mining, technology innovation, and product manufacturing, we are equipped to address the complex needs of our partners.

Julian Soles Chief Executive Officer
Mark Freed Chief Financial Officer
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Mornie Robertson Chief People Officer
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Matthew Blieske SVP, Product
Krunal Desai VP, Research & Development
Cecilia Ferreira VP, Commercial
Joe Folk VP, Engineering
James Percy Hughes VP, Operations
Will Smith Head of Legal
Siobhan Avenell Sr. Director, People
Larissa Kunz headshot. Image of woman with blonde curly hair and green shirt.
Larissa Kunz Sr. Director, Product Analysis

LOCATIONS

The urgency of our global mission requires an equally global team.

London, UK First Mode has a corporate office in London.
Seattle, Washington, USA First Mode’s primary engineering hub, R&D lab, and global manufacturing facility are located in Seattle.
Centralia, Washington, USA First Mode’s Centralia Proving Grounds include offices, a warehouse, a heavy equipment shop,

and an extensive network of haul roads for testing.
Perth, Australia First Mode has an office and R&D lab in Perth.
Santiago, Chile First Mode has virtual operations in Santiago.

Unlock Decarbonization

Our solutions make it possible by starting at the source.

Products & Services