First Mode Website Cookie Policy
Updated May 26, 2023
WHO WE ARE
First Mode Holdings, Inc., a Washington Corporation with its principal place of business at 542 1st Ave. South, STE 300, Seattle, WA, USA, 98104, hereinafter referred to as “First Mode”, “we”, “us”, will as controller process your personal data collected via cookies on our website as further described below. For more information on your rights in relation to our processing of your personal data and contact details, please visit our Privacy Notice which explains how we collect your personal information, what we do with it and your rights in respect of it.
WHAT ARE COOKIES?
Cookies are small text files that are stored on your device when you visit a website. They help us enhance your user experience on our site and help us learn what information interests you.
When you visit our web site, we use cookies and similar technologies for our website to function, to enhance your browsing experience, and to analyze our traffic. Thus, cookies might store information about you, your preferences, or your device. This information includes your:
- Usage information: We use essential and analytics cookies to collect information about your interaction with our website and online content, such as pages visited, frequency of access, time spent on each page, and referring website details. We use this information to: (i) enable the website to function properly; (ii) track you within the website; (iii) enhance user experience; (iv) conduct analytics to improve the website; (v) prevent fraudulent use of the website; and (vi) diagnose and repair technical errors with the website and, in cases of abuse, track and mitigate the abuse.
- Location information: We use essential and analytics cookies to collect information about your location, which may be determined through your IP address. We use this information to: (i) enable the website to function properly; (ii) track you within the website; (iii) enhance user experience; (iv) conduct analytics to improve the website and services; (v) prevent fraudulent use of the website and services; and (vi) diagnose and repair technical errors with the website and, in cases of abuse, track and mitigate the abuse. You can adjust your consent to providing location information in the browser settings.
- Device information: We use essential and analytics cookies to collect certain information about the device you use to access the website, such as hardware model, operating system, browser, and device preferences. We use this information to: (i) enable the website to function properly; (ii) track you within the website; (iii) enhance user experience; (iv) conduct analytics to improve the website; (v) prevent fraudulent use of the website and services; and (vi) diagnose and repair technical errors with the website and, in cases of abuse, track and mitigate the abuse.
HOW WE USE COOKIES?
We use a cookie to remember the choices that you have made in our cookie privacy manager. This will have a couple of consequences:
- If you delete all your cookies, you will have to update your preferences with us again.
- If you use a different device or browser, you will have to tell us your preferences again.
The tables below set out the specific cookies within each category that are used on this website and specifies the purpose for each cookie as well as how long the information will be stored. Click on the different category headings to find out more and choose your settings.
To opt-out of interest based advertising generally or learn more about the use of this information, you can visit the Network Advertising Initiative (NAI) or the Digital Advertising Alliance (DAA). The DAA offers consumers a WebChoices tool to opt out of interest-based advertising and other applicable uses of Web-viewing data by DAA’s participating companies. The NAI offers a similar opt-out service for NAI members. Visit NAI’s Consumer Opt Out web page to learn about NAI members who deliver tailored ads and opt-out of receiving them. When you opt-out an opt-out cookie will be placed on your device. The opt-out cookie is browser and device specific and will only last until cookies are cleared from your browser or device. You may also disable cookies and limit the collection and use of information through them by setting your browser to refuse cookies or indicate when a cookie is being sent. If you are a resident of the European Union (EU) or the European Economic Area (EEA), you can also visit the European Interactive Digital Advertising Alliance’s (EDAA) opt out web page to opt out of interest based advertising or learn more about your information choices.
LEGAL BASIS FOR PROCESSING
The legal basis for setting these cookies is your consent. You can withdraw your consent at any time in our [link to Cookie Management Platform].
To the extent EU data protection law applies, the legal basis for the placement and access of analytics cookies and other technologies on the website is your consent. To the extent GDPR applies to the further processing of information collected through the analytics cookies and other technologies on the website, the legal basis for this processing is your consent. To the extent EU data protection law applies, the legal basis for the placement and access of strictly necessary cookies is our legitimate interest in running the website. These cookies are necessary to provide the website to you.
The different types of cookies we use on our Website include:
Essential cookies. Essential cookies are cookies that help make a website usable by enabling basic website functions, and the legal basis for the processing, is necessary to provide the website. Without these cookies, the website would not function properly, and you would not be able to use certain features of the website. Essential cookies are also used to authenticate users and prevent fraudulent use of the website. Essential cookies cannot be disabled.
First Party Essential Cookies:
|
Cookie Name |
Provider |
Purpose |
Personal Data Collected/Processed |
Retention/Expiration |
Privacy Notice |
|
SESSfmcookie |
First Mode |
We use this cookie to check if the user has accepted the cookie consent. The cookie alert banner will not be displayed once accepted or rejected by the user. |
We use this cookie to check if the user has accepted the cookie consent. The cookie alert banner will not be displayed once accepted or rejected by the user. |
Session |
|
|
Wp-settings-time-1 |
Word Press |
WordPress, our content management system, uses this cookie to customize our view of the admin and website interfaces. |
Time at which user’s Word Press admin settings were set |
1 year |
|
|
Wp-settings-1 |
First Mode |
WordPress, our content management system, uses this cookie to customize our view of the admin and website interfaces. |
User’s Word Press admin settings |
1 year |
Third Party Essential Cookies:
|
Cookie Name |
Provider |
Purpose |
Personal Data Collected/Processed |
Retention/Expiration |
Privacy Notice |
|
JSESSIONID |
New Relic |
This cookie is used by new relic to store a session identifier which allows us to track the technical performance of our site and thus improve your experience during your visit. |
Session identifier |
1 day |
|
|
OptanonConsent |
Vimeo |
Used to store the user’s cookie consent state for the current domain. This ensures that the cookie consent box will not be presented each time the user visits the site. |
Whether the visitor has accepted the cookie consent box |
1 year |
Analytics cookies. Analytics cookies allow us to recognize and count the number of users to the website, see how users interact with the website and different functions, and when users are using the website. Analytics cookies show us which are the most frequently viewed pages on the website, help us record any difficulties you have with the website. This information allows us to improve the website and enhance user experience.
Third Party Analytics Cookies:
|
Cookie Name |
Provider |
Purpose |
Personal Data Collected/Processed |
Retention/Expiration |
Privacy Notice |
|
_ga |
|
Registers a unique ID that Google Analytics uses to generate statistical data on how the visitor uses the web site. |
Unique ID, browser, and device |
2 years |
|
|
_ga_T145QL620N |
|
Used to uniquely identify users |
Client ID as reference as well as Page ID |
13 months |
|
|
_gid |
|
Registers a unique ID that Google Analytics uses to generate statistical data on how the visitor uses the website. |
Unique ID for each page visited |
1 day |
We do not use functional cookies or advertising (targeting) cookies. Below is further detail on certain Cookies of note on the Website:
GOOGLE ANALYTICS
We use Google Analytics to collect information on your use of the Website to improve our Website. In order to collect this information, Google Analytics may set cookies on your browser, or read cookies that are already there. Google Analytics may also receive information about you from applications you have downloaded that partner with Google. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google’s ability to use and share information collected by Google Analytics about your visits to our Website or to another application which partners with Google is restricted by the Google Analytics Terms of Use and the Google Privacy Policy available here. To prevent your data from being used by Google Analytics, you can download the Google Analytics opt-out browser add-on for Google Analytics which can be found here. In the above tables we have listed the specific cookies used on our website that are placed by Google. The legal basis for data collected by Google Analytics is consent. To revoke your consent of Google Analytics cookies, please use our [Cookie Management Platform (link)].
CONTACT US
If you have any queries concerning our use of your personal information, please email Privacy@FirstMode.com.